What’s your business card doing for you?

The back of your business card can be powerful. Or a wasted opportunity. Take a look. Is the reverse side of your business card blank? Colorful but word-free? Full of features and benefits? Or something in between? First of all, if it’s blank you need to rethink your priorities: why throw away the chance to stimulate/provoke/disrupt/encourage/uplift that prospect? To say something …