Yes. To understand why that’s a not-scary thing, first think about any process where robotic tools have proved invaluable. On an assembly line, for example, welding part A to part B precisely, repeatedly, reliably, with never a rest, complaint or pee break. That’s what made factory robots a crucial investment. But sales robots for B2B? Really? For complex purchases? Yes …
Who Visited Your Site?
Don’t know who looked at your website yesterday? That’s a problem. You can’t engage prospects you don’t see. Technology to the rescue. Today, you can monitor and respond to prospects 24/7. Observe visitors to your website, see which pages they visit, monitor which emails they actually open, what display ad or search engine or email or FB post brought them …