Adapt

BrandAids

Quick, insightful, amusing thoughts to energize your brand
November 19, 2012

How do you answer “We already tried that”?

August 5, 2012

Global naming, and the “no va” myth.

April 14, 2012

Startup Success Step #3

April 14, 2012

Startup Success Step #10

April 14, 2012

Success Startup Step #12

March 27, 2012

It’s Darwinian. (Duh!)

March 24, 2012

Nine nuggets of business wisdom

February 9, 2012

How not to use research

January 14, 2012

MBWT, enemy of branding

October 27, 2011

Anyone can play the violin.

Evolve